Exclusive MENA marketplace data presented at NATPE

 

By mena.tv August 31, 2020

 

 

Last Wednesday at NATPE Virtual Budapest, mena.tv shared some exclusive insights from our marketplace database, showing where the buyers are and what genres they have been acquiring, and what countries they have been buying from over the past four months. You can see the full presentation and panel conversation here !

 

After the presentation, our CEO Nick Grande hosted a conversation with MBC/Shahid, Warner Media and Zee Entertainment – three of the most influential buyers in the region. The panel covered a range of topics including

attitudes to face to face meetings and trade shows
changes in content buying strategies, and
the impact of global streaming services
 

Some of the most searching questions were addressed, for example what is an acceptable cost per hour, and what is the true cost per episode to bring an international show to the region? What is broadcasters’ current risk appetite, and how are they using the pandemic as an opportunity to experiment with new formats?

 

Registered mena.tv users can log in and watch the full recording of the presentation and panel session here.